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To create effective email newsletters, you need good content tailored to your audience. The newsletter content can be entertaining, educational, persuasive, or purposeful. The secret to successful email marketing is segmenting your audience. Even if you have a great article entirely irrelevant to your recipients, you waste time. Make sure you are sending the appropriate …
Email marketing is a killer. It works. It’s awesome. You need to do it. But if you want to harness the power of email, it’s essential to understand the psychology behind email marketing and the know-how to craft emails that get results. Statistics don’t always tell the whole story. According to statistics, email marketing is effective. Statistics …
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